How Canva’s Text To Video Feature Works

Canva recently introduced an exciting new feature called Text To Video that allows you to turn text into video automatically using AI. As someone who creates videos, this caught my attention right away. In this post, I’ll explain exactly how Canva’s text to video feature works and show you how you can start using it yourself.

An Overview of Canva Text To Video

Canva’s text to video tool is part of their “Magic Media” section inside Canva. It uses AI and machine learning to analyze text you input and automatically generate short animated videos based on that text.

Here’s a quick overview of how it works:

  • You enter text describing a video scene you want generated
  • Canva’s AI analyzes the text to understand the objects, actions, and styles you described
  • A short, HD quality video is generated matching your description
  • The video downloads automatically when ready

It’s an incredibly fast and simple way to turn ideas into video content without any technical skills needed.

Step-By-Step Guide To Using Canva Text To Video

Using Canva’s text to video is easy. Just follow these steps:

1. Go To Magic Media

From your Canva homepage, click on “Apps” then select “Magic Media“. This is where the Text To Video tool is located.

2. Click “Video”

Next, click the blue “Video” button to start creating a video.

3. Enter Text Prompt

In the text box, enter a detailed description of the video you want generated. Be specific about objects, actions, styles, camera angles and movement.

Here is an example prompt:

Beautiful snow capped mountains in the style of professional cinematography, natural light

4. Click “Generate Video”

Once you’re happy with your text, click the “Generate Video” button. Canva’s AI will start analyzing the text.

5. Download Your Video

In 1-2 minutes your generated video will be ready. Preview it first, then click download to save the MP4 file to your computer.

And that’s it! Let Canva’s AI do the heavy lifting of turning your ideas into video.

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Tips For Better Text To Video Results in Canva

Like most AI tools, the prompts you enter into Canva Text To Video impact the quality of results. Use these tips:

  • Be detailed – Use full sentences describing objects, environments, actions, camera angles and movement
  • Avoid people/animals – The AI can struggle with living things, so describe landscapes or objects
  • Specify styles – Use adjectives like “cinematic”, “dramatic”, or “peaceful” to set the mood
  • List sequences – Break down shot sequences step-by-step for clearer videos

The AI learns from each video generated, so results will improve over time as more people use the feature.

FAQ About Canva’s Text To Video Tool

Here are answers to some common questions about Canva’s AI text to video generator:

Is the Canva text to video tool really free to use?

Yes! Canva provides a limited number of free credits each month to try the text to video tool:

  • 50 video credits for free Canva users
  • 500 video credits for Canva Pro users

What resolution are the downloaded videos?

Videos download in high quality 1920×1080 full HD resolution as MP4 files.

How long are the generated text to video clips?

The videos are short-form, lasting 6-10 seconds in length. You can generate multiple videos and edit them together if needed.

Can I sell or monetize text to video content?

Yes, Canva grants you commercial usage rights for anything generated using their text to video AI tool. Just ensure you do not claim they are real video footage.

How Can I Maximize the Usage of Canva’s AI Video Generator?

By exploring Canva Pro options or following specific methods, users can potentially gain unlimited access to the Text to Video feature.


As you can see, Canva’s new text to video AI is an incredibly useful tool for video creators and marketers who want high quality B-roll and animated explainers. With just a text description, you can generate HD video content automatically in minutes.

I hope this post gave you a helpful overview of exactly how Canva’s breakthrough text to video feature works as well useful tips to get started. Give it a try yourself and let me know what you think!

What unique video ideas do you plan to generate with Canva’s AI tool? Let me know in the comments section below!

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Last modified: November 25, 2023

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