To add an Effect before recording, tap the “Effects” icon to the left of the record button and select your desired visual. To add a Filter (color preset) to an existing or recorded video, proceed to the editing screen and tap the “Filters” icon (three-circle symbol) in the right-hand menu. Choose your style and continue to the posting screen.
This guide provides the exact technical steps to apply visual enhancements to your TikTok content as of January 2026. It focuses purely on the process of adding these elements during the creation workflow.
The Difference Between Effects and Filters
Before you begin, it is essential to distinguish between the two tools to ensure you are using the correct menu:
- Effects: These are interactive, AR-based, or green-screen tools applied before or during recording.
- Filters: These are color and lighting presets usually applied after recording to change the mood of the video.
How to Add Effects (Before Recording)
- Open the Camera: Tap the “+” icon to start a new video.
- Access Effects: Tap the “Effects” icon (located on the left side of the red record button).
- Choose Your Effect: Browse through the categories and tap an effect to preview it on your screen.
- Record: Once selected, start filming. The effect will be active in real-time.
How to Add Filters (After Recording)
- Enter Editing Mode: After recording your clip or uploading a video, tap the checkmark to reach the preview screen.
- Open Filters Menu: Tap the “Filters” icon (three overlapping circles) on the right-hand side toolbar.
- Select a Category: Swipe through categories like Portrait, Landscape, Food, or Vibe.
- Confirm: Tap your chosen filter to apply it and select “Save” or tap the screen to return.
To use your preferred visuals more efficiently in future videos, you can manage them within your library once you know the core application steps.
What This Does NOT Do
This guide covers the application of existing filters; it does not explain how to create custom effects, how to find effects on TikTok from the search bar, or how to adjust the intensity of Beauty filters.
Next Step: Now that you have applied your filter or effect, you can save favorite effects on TikTok for faster access in your next project. To finalize your production, you may also want to learn how to find viral sounds on TikTok to match your visual style.
📅 Accuracy Check (January 2026): The UI placement of the “Effects” button and the “Filters” toolbar has been verified against the current stable release of the TikTok mobile app.